Antony Robbins

Antony Robbins

I'm Antony - aka Mr Londoner - writer, broadcaster and former director of  the museum of  london.

Currently I'm running a series of bespoke webinars and virtual tours. Subjects can range from fashion to architecture, from London at war to how the city will emerge post-pandemic. As soon as lockdown lifts, I look forward to running my bicycle tours in a much calmer and more bike-friendly city. London has benefitted from a suite of new traffic-calming meaures in the past year. The air is fresher, the streets are safer and there are fewer people about. The perfect way to discover the secret city  is on two wheels.

This is what people said about my tours, talks and broadcasts :

'I went on Mr Londoner's virtual tour of lockdown London and was genuinely impressed. Antony was exceptional and was able to show a different side of London that I didn’t think was possible through a camera. I would highly recommend this to anyone who wanted to see London from the comfort of their own home. I’m looking forward to going on more virtual trips around the world.' Jena, June 2020.

‘Antony Robbins is the coolest man on the planet.' David Grant MBE, BBC Radio London Saturday Breakfast Show, May 2020.

'Antony was so engaging. He loves his subject and being a local lad there wasn't much he did not know.' Frank, London, Feb 2020.

'I wanted to thank you for the time, dedication and great radio you have helped produce over the last few years as contributors on the Saturday Breakfast Show.' Jamie, BBC Radio London, Jan 2020.

'The best London tour guide.' Kim, Louisianna, Oct 2019.

'Antony Robbins seems to float through the city with a dazzling and contagious energy as if the music of the streets itself was pulling him along.'Alison, Travel and Leisure magazine, USA. July 2019.

'Thank you for such a truly memorable day. I just finished a brief review of my trip and I praised you without reservation.' Richard, Texas, June 2019.
'You were our first guide and you were just delightful. Thank you for taking the time and interest in our students - tomorrow's future.' Gail, Florida State University.

'Amusing, informative and accessible. Antony managed a mixed bag of Brits, Aussies, Germans and Italians. His good humour and energy were infectious. His knowledge of this city is equally infectious. Can't wait to go on another of his tours.' Richard, London.

'The client just texted to say they had an amazing time - you set the bar high for the rest of the trip.' Alec, London tour operator, April 2020.
'Fabulous tour. Antony was superb, entertaining, full of knowledge and a great tour guide. Thank you.' Caroline, London, April 2020.
'Antony's an amazing, knowledgeable and enthusiastic person, sharing astonishing stories. Unforgetable experience. Antony added a touch of brilliant London humour to the city's history.' Luiz, London. March 2020.
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I'm Antony, AKA Mr Londoner. I'm a writer, broadcaster and former director of the Museum of London.
Since going freelance in 2017, I combine my love of guiding with my career as a writer and broadcaster. I provide guiding, PR, branding and research services. I also offer personal shopping services working with some of London's best stores and independent retailers. Find me on Twitter and Instagram @meetmrlondoner.
I also enjoy a regular slot on BBC Radio London to discuss the capital's latest cultural offerings.
While director of communications at the Museum of London (from 2009 to 2017) I re-branded what was then a tired and overlooked visitor attraction into something more contemporary, connected and relevant to the lives of modern Londoners.

My top tours:
I love guiding in the major sites - the ones on many people's bucket list. I lead tours in London's top visitor attractions, including Westminster Abbey; Tower of London; St Paul's Cathedral and the British Museum. As a museum professional I'm uniquely placed to provide unique insights into the work of London's leading museums and galleries. My favourites includes: Cabinet War Rooms; Museum of London; Tate Galleries; Victoria and Albert Museum; Science Museum; Wallace Collection; Soane Museum; Pitzhanger Manor; Imperial War Museum; Maritime Museum; National Army Museum; Soane Museum; Jewish Museum and the RAF Museum.
Opening up secret London is my greatest passion and I'm also the one and only guide for Londonist.com, which explores lost London and the hidden city, showcasing the very best of the contemporary metropolis.

My exclusive Londonist tours - see the reviews here: http://bit.ly/2GeXeTE - open doors and offer a sideways take on the capital. They explore the secret histories of Soho (in 'Sex, Death and Shopping') and Bankside (in 'the Liberty of the Clink').

However, the Covid-19 pandemic has of course changed everything and, like many of my guiding colleagues, I'm exploring  ways in which we migh be able to continue exploring our great city online.

Virtual tours in these days of Covid are increasingly popular. Using Zoom Professional, I can deliver a walking tour to private groups - from families and friends to companies and universities. Thes can all be enjoyed from the comfort and safety of your living room wherever it is in the world. And I can focus on a neighourhood of your choice.

Subjects can also cover wider areas,cutting across geographic boundaries.This might include fashion; WW2 or the life of Winston Churchill. Increasingly, I'm asked to help people trace their UK ancestry. I can run a practical talk on that topic too.

My specialisms include:- 'Secret History' tours of Mayfair and the West End, Soho and China Town, Bankside and the South Bank, Covent Garden and Seven Dials, Bloomsbury, the City of London; Shoreditch and Hoxton;
- 'Churchill in Four Hats' - Winston Churchill's London ... with a special sartorial focus as befits this most unlikely of global 20th century style icons;
- 'Menswear and Making' - exploring tailoring and shoemaking,  ceramics and jewelmaking and prinmakers and artists);
- 'London at War' - both the world wars transformed our city. Join me to discover how London was shaped by conflict;  -'Greening the City' - the sustainable metropolis;
- 'Sounds and the City' - London in music - from Handel to Hendrix - from punk to rock and roll - from the Beatles to the Belle Stars;- 'Transforming the Museum' - the role of a modern museum in a changing world .
Broadcasting:
I enjoy a regular slot discussing London's cultural offer past and present - from punk rock to Harry Potter - on BBC Radio London's Saturday Breakfast Show and on the Vanessa Feltz Show, where I'm a regular contributor. I'm often invited as a spokesperson by other media outlets.

London placemaking:
In addition to guiding I'm a branding consultant and writer. My current focus is on what I like to call London placemaking. I help some of the capital’s most vibrant neighbourhoods promote their offer, sharpen their messages and drive footfall. Much of this recent work has focussed on Soho in London's West End and at Bankside, a vibrant and historic neighbourhood just over the River.

Current clients and partners:
BBC Radio London; National Theatre; Bankside Hotel; Native Hotels; University of the Arts London; Goldsmiths College; Better Bankside; Museum of Soho; Shaftesbury PLC; Sister PR; Cheaney Shoes; Hearst Publishing; China Exchange; Kaplan College; University of East London; Joy Everley jewellers; MC Overalls; Joseph; Peckham Rye Tailors; The Good Life (adult learning centre); and London Tailored Tours.

Migration and genealogy and helping people trace their ancestry to build a family tree is another specialism.

Finally, I run a series of free Soho Music Month tours for my client, Soho landlord Shaftesbury PLC. The tours celebrate Soho's musical heritage from Beethoven to Bowie.

Languages

English

Top 5 Specialities

London Virtual Tour

James Bond London Tour

Tower of London Tour

Churchill War Rooms Tour

Classic London Tour

Guide Calendar Last Update: 15th of May, 2021

May 2021

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