Antony Robbins

Antony Robbins

I'm Antony - aka Mr Londoner - a writer, broadcaster and former director of  the museum of  london.

This is what people said about my tours, talks and media appearances :

'I went on Mr Londoner's virtual tour of lockdown London and was genuinely impressed. Antony was exceptional and was able to show a different side of London that I didn’t think was possible through a camera. I would highly recommend this to anyone who wanted to see London from the comfort of their own home. I’m looking forward to going on more virtual trips around the world.' Jena, June 2020.

‘Antony Robbins is the coolest man on the planet.' David Grant MBE, BBC Radio London Saturday Breakfast Show, May 2020.

'Antony was so engaging. He loves his subject and being a local lad there wasn't much he did not know.' Frank, London, Feb 2020.

'I wanted to thank you for the time, dedication and great radio you have helped produce over the last few years as contributors on the Saturday Breakfast Show.' Jamie, BBC Radio London, Jan 2020.

'The best London tour guide.' Kim, Louisianna, Oct 2019.

'Antony Robbins seems to float through the city with a dazzling and contagious energy as if the music of the streets itself was pulling him along.'Alison, Travel and Leisure magazine, USA. July 2019.

'Thank you for such a truly memorable day. I just finished a brief review of my trip and I praised you without reservation.' Richard, Texas, June 2019.
'You were our first guide and you were just delightful. Thank you for taking the time and interest in our students - tomorrow's future.' Gail, Florida State University.

'Amusing, informative and accessible. Antony managed a mixed bag of Brits, Aussies, Germans and Italians. His good humour and energy were infectious. His knowledge of this city is equally infectious. Can't wait to go on another of his tours.' Richard, London.

'The client just texted to say they had an amazing time - you set the bar high for the rest of the trip.' Alec, London tour operator, April 2020.
'Fabulous tour. Antony was superb, entertaining, full of knowledge and a great tour guide. Thank you.' Caroline, London, April 2020.
'Antony's an amazing, knowledgeable and enthusiastic person, sharing astonishing stories. Unforgetable experience. Antony added a touch of brilliant London humour to the city's history.' Luiz, London. March 2020.
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I'm Antony, AKA Mr Londoner. I'm a writer, broadcaster and former director of the Museum of London.
Since going freelance in 2017, I combine my love of guiding with my career as a writer and broadcaster. I provide guiding, PR, branding and research services. I also offer personal shopping services working with some of London's best stores and independent retailers. Find me on Twitter and Instagram @meetmrlondoner.
I also enjoy a regular slot on BBC Radio London to discuss the capital's latest cultural offerings.
While director of communications at the Museum of London (from 2009 to 2017) I re-branded what was then a tired and overlooked visitor attraction into something more contemporary, connected and relevant to the lives of modern Londoners.

My top tours:
I love guiding in the major sites - the ones on many people's bucket list. I lead tours in London's top visitor attractions, including Westminster Abbey; Tower of London; St Paul's Cathedral and the British Museum. As a museum professional I'm uniquely placed to provide unique insights into the work of London's leading museums and galleries. My favourites includes: Cabinet War Rooms; Museum of London; Tate Galleries; Victoria and Albert Museum; Science Museum; Wallace Collection; Soane Museum; Pitzhanger Manor; Imperial War Museum; Maritime Museum; National Army Museum; Soane Museum; Jewish Museum and the RAF Museum.
Opening up secret London is my greatest passion and I'm also the one and only guide for Londonist.com, which explores lost London and the hidden city, showcasing the very best of the contemporary metropolis.

My exclusive Londonist tours - see the reviews here: http://bit.ly/2GeXeTE - open doors and offer a sideways take on the capital. They explore the secret histories of Soho (in 'Sex, Death and Shopping') and Bankside (in 'the Liberty of the Clink').

However, the Covid-19 pandemic has of course changed everything and, like many of my guiding colleagues, I'm exploring  ways in which we migh be able to continue exploring our great city online.

My specialisms include:
- 'Secret History' tours of Mayfair and the West End, Soho and China Town, Bankside and the South Bank, Covent Garden and Seven Dials, Bloomsbury, the City of London; Shoreditch and Hoxton;
- 'Churchill in Four Hats' - Winston Churchill's London ... with a special sartorial focus as befits this most unlikely of global 20th century style icons;
- 'Menswear and Making' - exploring tailoring and shoemaking,  ceramics and jewelmaking and prinmakers and artists);
- 'London at War' - both the world wars transformed our city. Join me to discover how London was shaped by conflict;  -'Greening the City' - the sustainable metropolis;
- 'Sounds and the City' - London in music - from Handel to Hendrix - from punk to rock and roll - from the Beatles to the Belle Stars;- 'Transforming the Museum' - the role of a modern museum in a changing world .
Broadcasting:
I enjoy a regular slot discussing London's cultural offer past and present - from punk rock to Harry Potter - on BBC Radio London's Saturday Breakfast Show and on the Vanessa Feltz Show, where I'm a regular contributor. I'm often invited as a spokesperson by other media outlets.
London placemaking:
In addition to guiding I'm a branding consultant and writer. My current focus is on what I like to call London placemaking. I help some of the capital’s most vibrant neighbourhoods promote their offer, sharpen their messages and drive footfall. Much of this recent work has focussed on Soho in London's West End and at Bankside, a vibrant and historic neighbourhood just over the River.
Current clients and partners:
BBC Radio London; National Theatre; Bankside Hotel; Native Hotels; University of the Arts London; Goldsmiths College; Better Bankside; Museum of Soho; Shaftesbury PLC; Sister PR; Cheaney Shoes; Hearst Publishing; China Exchange; Kaplan College; University of East London; Joy Everley jewellers; MC Overalls; Joseph; Peckham Rye Tailors; The Good Life (adult learning centre); and London Tailored Tours.
I run a series of free Soho Music Month tours for my client, Soho landlord Shaftesbury PLC. The tours celebrate Soho's musical heritage from Beethoven to Bowie.

Languages

English

Top 5 Specialities

Windsor Castle Tour

Westminster Abbey Tour

Tower of London Tour

Churchill War Rooms Tour

Classic London Tour

Guide Calendar Last Update: 26th of November, 2020

November 2020

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Blog Posts

Pictures On Walls: Enjoying Street Art in London’s Lockdown

This has been an unbelievable year like no other. It has challenged all of us in so many ways. We’ve tried hard to ensure that life goes on, enjoying some of the simpler pleasures, like art and nature. But this has been a tricky time for art lovers and museum-goers around the globe. The United Kingdom is currently in a month-long lockdown, and the capital’s leading art galleries like Tate Britain and the National Gallery will close until early December.

Read more

At Home With Jimi Hendrix - Exploring The London Lodgings Of A Rock And Roll Icon

Fifty years ago this month, we lost one of the greatest musicians of all time. Jimi Hendrix died in Notting Hill, on 18 September 1970. Johnny Allen Hendrix was born on 27 November 1942 in Seattle. He became “Jimi” only later. He had a diverse lineage with African-American and Native American roots. His grandmother Nora was said to be one-quarter Cherokee. Early 20th-century photos reveal her fine features, which bear a striking resemblance to those of her grandson.

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Princess Diana in London

Lady Diana Spencer, who would have turned 59 this summer, made a huge impact on British life. She helped modernise the monarchy, and her death in 1997 shocked the institution to its core. Diana also made history in other ways: She was the first woman of English birth to marry the heir to the throne in 300 years, and the first royal bride to have had a job. Here we take a look around some of the sites in London with connections to the late princess.

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See all blog posts posted by Antony Robbins