Edwin Lerner

Shop London: An Insider’s Guide To Spending Like A Local

A new book titled Shop London: An Insider’s Guide To Spending Like A Local will be of interest to those seeking to discover unique shops in London.

Written by Emma McCarthy, the deputy fashion editor of the London Evening Standard, the Shop London book handpicks more than 200 of the most talked about, tucked away and unique retail spots in the city, exploring both destination shopping areas, as well as specialist boutiques from homeware to children’s wear. Full of beautifully illustrated maps of each shopping destination and stunning photographs of the shops and surrounding areas it’s the latest in the popular Frances Lincoln London travel guides series.

Author Emma McCarthy is an unapologetically avid shopper. She understands London’s retail scene better than anyone and has spent years reporting on (and enjoying) its myriad charms. When she’s not shopping, Emma is reviewing catwalk shows, interviewing designers and uncovering trends. She lives in Peckham, where the shops are “better than Regent Street”.

Shop London: An insider's guide to spending like a local.

Edwin Lerner

Named Edwin (an early king of Northern England) but usually called ‘Eddie’, I conducted extended tours around Britain and Ireland for many years and now work as a freelance guide and tour manager with a little writing and editing on the side.  I specialise in public transport and walking…

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GUIDE LONDON represents the membership of the Association of Professional Tourist Guides